Hyb4 Gallery

Concept & Design: Jan Stuchlík
Year: 2022–2024

The visual identity for Hyb4 Gallery responds to its current funding. Simple system: gallery name, exhibition theme and exhibition information. Everything from top to bottom. Clear hierarchy. The artist sends the image or sketch that he or she thinks best describes the exhibition and this is used for the poster. Done. All promotional graphics and exhibition graphics ready in two days. We can concentrate on the exhibition itself and not waste time on unnecessary renderings that turn the poster into a new image that usually fails in its primary function – to convey information about exhibition.